by charli | Mar 26, 2021 | Uncategorised
Google has dropped a bombshell on anyone who hasn’t been paying attention. Their plan to keep most users on their site is clearly working. In 2020, 65% of searches resulted in no clicks. The reasons: Google aims to answer most questions on the results page, using...
by charli | Mar 15, 2021 | Career Development
Summary We’re living in an age of constant connectivity. And, in some ways, we’re lucky to be. But it’s also affecting our ability to focus deeply on our work. Whatever our job is, we need periods where we can sit and produce something that isn’t just a reply to an...
by charli | Nov 20, 2020 | Uncategorised
Instagram’s been busy. Hot off the back of introducing Reels earlier this year, we now have Instagram Guides. Guides are “a way to more easily discover recommendations, tips and other content from your favorite creators, public figures, organizations and publishers on...
by charli | Apr 8, 2020 | Uncategorised
Crisis communication is vital to any business in difficult times. The businesses that communicate with their customers early on usually win more loyalty and are able to offer reassurance. But it’s also important to understand what your customers are looking for...
by charli | Apr 1, 2020 | Grow your business
I’ve been managing a remote team since I founded my business 7 years ago. We now have a network of over 150 freelancers, who work everywhere from Cape Town to Croydon, Bristol to Bali. While the Coronavirus situation has forced most people to work totally differently,...
by charli | Jul 12, 2019 | Uncategorised
SEO and Content News Moz created a post explaining how search engines value links, using 20 simple infographics. We certainly hope this one helps! Barry Schwartz gives us the lowdown on Overstock’s dramatic increase in SEO performance on Search Engine Land. As well as...
by charli | Feb 23, 2018 | Bloggers, Influencer Marketing
Brands can often find themselves stung by influencer marketing campaigns and finding they have spent a lot of money and haven’t received much in return. However, if you go about it the right way influencer marketing can help your brand reach a new and bigger audience....
by charli | Feb 21, 2018 | Business News, Finance
Looking to hear yet another opinion on whether Bitcoin is the currency of the future or just another bubble? Luckily for you we’re not here to offer our opinion among the millions of others. Instead, we’ve put together a list of the best articles to read...
by charli | Dec 8, 2017 | Case Studies
The problem: A client in the finance/private office industry, Fulcrum, has the same name as many other clients in the same sector but don’t want to spend time or money on their SEO. After looking for the right partner to solve their problem they chose Proof Content....
by charli | Dec 5, 2017 | Career Development
If you’ve found this article chances are you already know why you want to find a mentor, but in case you need a quick recap, here’s: Why you need to find a mentor Someone who’s successful in your field has probably had the same problems you’re having now. They can...
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